Mankevich spoke at a round table in "Interfax"

Today, RAUIE Chairman Vitaly Mankevich spoke at a roundtable at the central office of the Interfax agency on the topic "Russia-China: how to effectively launch an IT project in a new market."

The speakers discussed how to enter the Chinese market with a new IT product, what risks and pitfalls exist, analyzed practical cases of marketing strategies for bringing new IT services to the PRC, as well as organizational and legal aspects of "landing" on the Chinese market.



Mankevich spoke about the general trends in the Chinese IT market, the difficulties of working with this segment, and the possibilities of the RAUIE both to bring Russian products to the Chinese market, and vice versa. The Union actively helps businesses from both countries to establish interaction, settles bureaucratic difficulties, helps to overcome the difference in approaches, carries business missions and opens offices of companies on the basis of RAUIE representative.

During its work, the Union managed to attract more than $800 million in investments in the Russian Federation and increase trade turnover by more than $1 billion, and we expect that the export of IT products will significantly improve these figures.