OMD is one of the recognised leaders of the Russian advertising market. As part of the Group 1 alliance, we rank first in terms of media buying volumes, and our media solutions are regularly awarded at prestigious advertising festivals. For over 30 years, we have been setting quality and efficiency standards in the industry.
Our Key Services
We provide a full range of solutions for integrated communications:
- Strategy & Analytics: strategic and communication planning, media and marketing research, consulting, in‑depth data work, and ROI evaluation of advertising investments.
- Media Planning & Buying: full‑cycle media planning, buying, and placement across all media types:
- Outdoor advertising (Indoor, transport)
- Radio, Internet, print media
- Performance Marketing: solutions focused on direct response and conversions.
- Creative & Content: development and adaptation of creative concepts, creation of non‑standard media projects.
Our Competitive Advantages
- Exclusive Services: we offer proprietary tools and solutions to maximise the efficiency of marketing investments.
- End‑to‑End Expertise: our clients receive an integrated turnkey solution – from analytics and strategy to placement, reporting, and optimisation.
- Proven Effectiveness: our leadership status and award portfolio confirm our ability to solve the most ambitious client challenges.